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Halo Customer Success Stories!
Success Story 1
Halo saves hours managing weekly specials menu
Lenny and Gina Wells are the proprietors of Table 24 – a fine dining dinner restaurant in Salmon Arm, BC. Table 24 features a ‘3 Course Dinner’ which Lenny changes weekly. Here is how they use Halo to increase sales, and stay in touch with their customers’ tastes.
Business Problem
The Wells wanted to track the performance of the weekly changing menu courses so that they could determine which items were the most popular. Since menu items constantly changed, it was important to have the layout on the POS system easy for the servers use.
Business Solution
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“I use Halo to find out if what we are doing with our menu is working for our customers. Of course I like getting sales increases! But what is really important to me is that my customers have a great dining experience,” explains Lenny.
“We offer a ‘3 Course Dinner’ menu, and I change the items every week. Sometimes, I even change them mid-week! I can use the Halo Enterprise Manager reports to find out in a heartbeat if an item is selling well – and change it right away if it isn’t."
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“By keeping these special items in their own Family Group, it is simple to track and see which items sell well. I also like to sequence the buttons on the terminal to match the special menu making it easier for my servers. Using the Order Field on the Touch Screen Editor, it is simple to re-order the buttons and change colours.
Business Results
“I easily save hours a week by using Halo. It was a nightmare to manage these functions on other POS systems I have used. During peak dinner hours, I am on the floor. If I have to make a change, I need to do it quickly. It literally takes me 2 minutes to change an item and button on the Halo system, and it shows up on the terminal right away without requiring a reboot of the system or terminals."
"We have a pretty loyal customer base. We send a newsletter to our customers which include a ‘Dessert On Us’ voucher. Using the Sales and Operations Report on Halo Enterprise Manager, I can track how many vouchers are redeemed. I use this to track what percentage of vouchers are redeemed, and how much the promotion cost me."
For Lenny and Gina, "Halo saves us time, helps manage our menu, and most importantly keeps us in touch with our customers’ tastes."
Success Story 2
Halo helps to double sales per customer
Irene Dutchak owns the Kernels Popcorn franchise in Kitchener, Ontario. She almost doubled her average sale per customer last month by using information from Halo’s Enterprise Manager! Here’s how she did it -
Business Problem
Irene was unable to track her employees' sales on a cash register, so she did not know how much and what products they were selling to each customer. Irene wanted to encourage them to push certain promos and reward them for their performance but there was no way to track results which only led to unmotivated staff and less than stellar promo results.
Business Solution
“I created a simple incentive program for my staff, to encourage them to sell more to each customer using our ‘Daily ½ Price’ discount on certain items that we offer,” explains Irene.
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“Using the cash out report on Enterprise Manager, I was able to track the number of times each employee applied the discount and their total guests served."
"Because not everyone works the same number of hours, I wanted to be fair in running the contest - so I converted this to a percentage of customers purchasing the daily specials for each employee. Some employees went from selling the daily special 8% of the time to 24% of the time!"
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Business Results
"Selling more daily ½ price specials translates directly into extra sales! In fact, my average sale per customer almost doubled during the incentive program. My staff were excited to win cash prizes after the program, and I was thrilled with the increased sales – even without increasing our overall traffic. Next month I am adding a new item to my menu. I can’t wait to see how many my staff will sell!”
If you have a Halo Success Story that you would like to share with the rest of the Halo Community, please email info@myhalo.com.
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